Sometimes things are straightforward.  I had a rendering request from an architect in California’s central valley to create a rendering for a proposed strip center in the community of Sanger, California.  The architect is Frank Areyano of Fresno, which is very close to Sanger.  He found me on the internet as he was searching for an architectural delineator to do the job.  We talked by phone, I gave him my proposal to do the work, and he got an OK from the client.  New Commercial Building for Sanger in Fresno AreaThe starting point for the rendering was a Google Earth street shot of the existing site along the major avenue of Sanger.  The building shown on the right is existing and is also a commercial (retail) building set a little closer to the street than Frank’s design.  The design is contextual–meaning many of the design choices of materials and form were selected to blend with the surrounding buildings which already exist.  Frank took his cues from the building on the right (and others nearby) to shape his design for the new structure–namely stucco and brick.  Frank also requested that we do not include human figures or cars in the rendering, which is uncommon in my line of work, especially for a commercial building.  This view is obviously the street side of the project where you are seeing the front doors of businesses.  At the rear of the building is the parking lot and additional entrances to each business.  Landscaping is shown based on the architect’s plan which he sent to me.  So from an illustrator’s viewpoint, this is a straightforward assignment–show the massing and materials of the new building with color, texture, shades and shadows, and a glimpse of the existing context.  With no typical distractions if you will, in the way of people, cars, etc., the rendering needs to be clear and unfettered in its display of the building’s pure forms and the materials chosen.